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The Top 20 Supermarket Chains in Cameroon
Top Supermarket Cameroon

The Top 20 Supermarket Chains in Cameroon

This report provides the most up to date analysis of the leading supermarket chains in Cameroon, where the past decade has seen a transformation in the grocery retail landscape. It analyses Trendtype’s proprietary research on the winners and losers in the supermarket sector and what it means for the future of grocery retail in Cameroon.

REPORT SUMMARY

Highlights

– Cameroon is has a very underdeveloped grocery retail market.
– Modern grocery retail is very fragmented with small independent retailers still having a very significant stake in floor space market share.
– There is a very sharp divide in modern grocery development between some key cities and the rest of the country.
– Foreign and domestic retailers largely operate in different arenas but there are obvious gaps in the market that can easily change this scenario.

Key questions answered

– Who are the leading supermarket chains in Cameroon?
– What share of the market do they take?
– Which supermarket chains are expanding most?
– How do leading chains compare against one another?
– What is the national penetration of the leading supermarket chains?
– Which market segments does each chain operate in?
– Who are the future winners and losers?

Reasons to buy

– Identify the market leaders in the Cameroon supermarket sector.
– Quantify the number of stores, floorspace and position of the top supermarket chains.
– Understand how top supermarket chains compete against one another.
– Assess the size of the supermarket sector and its growth.
– Analyze the market opportunity and future outlook for supermarket retailers in Cameroon.

TABLE OF CONTENTS

Chapter 1 – Supermarkets in Cameroon
Chapter 2 – The Top Supermarket Chains in Cameroon
Chapter 3 – Supermarket Store Networks
Chapter 4 – Modern Grocery Retail Floorspace
Chapter 5 – Positioning of Leading Supermarket Chains
Chapter 6 – Supermarket Chains in and Outside Yaoundé and Douala
Chapter 7 – Foreign and Domestic Supermarket Chains
Chapter 8 – Key Findings and Future Outlook

Table of Tables

Figure 1: Modern Retail Channel Definitions
Figure 2: Grocery Outlet Universe by Channel (No. of Outlets), Cameroon, 2018f
Figure 3: Key Data in Modern Grocery Retail, Cameroon, 2018f
Figure 4: Modern Grocery Retail Sales by Chanel (% sales by value), Cameroon, 2018f
Figure 5: Top Leading Modern Grocery Retailers by Floorspace (m²), Cameroon, 2018f
Figure 6: Top Leading Modern Grocery Retailers by Floorspace (m²), Cameroon, 2018f
Figure 7: Top Leading Modern Grocery Retailers by Floorspace (m²), Cameroon, 2018f
Figure 8: Top Leading Modern Grocery Retailers in context, Cameroon, 2018f
Figure 9: No. of Retailers by Store Network (no. of stores), Cameroon, 2018f
Figure 10: No. of Stores, Domestic Banners, Cameroon, 2018f
Figure 11: No. of Stores, Foreign Banners, Cameroon, 2018f
Figure 12: Modern Grocery Retailers by Floorspace (m²), Cameroon, 2018f
Figure 13: No. of Stores v. Floorspace (m²) of Top Retailers, Cameroon, 2018f
Figure 14: Top Modern Grocery Retailers by Positioning, Cameroon, 2018f
Figure 15: Top Modern Grocery Retailers by Positioning, Cameroon, 2018f
Figure 16: Top Retailers Floorspace (%m²), Yaoundé, Douala and the rest of the country, 2018f
Figure 17: No. of Stores in Yaoundé and Douala by Retailer, 2018f
Figure 18: Store Format (%m²), Yaoundé, Douala and the rest of the country, 2018f
Figure 19: Modern Retail Diversification (%m²), Yaoundé, Douala, the rest of the country, 2018f
Figure 20: Top Modern Grocery Banners (%m²), International vs. Foreign, Cameroon 2018f

Table of Figures

Table 1: Modern Grocery Retail Floorspace (m²) and Share of Modern Grocery Retail Space (%), Cameroon, 2018f